Letter of Invitation
Connect with top consumers in the United States and build a strong customer relationship.
Be at the Philippine Fiesta in America 2010!
December 2009
Dear Business Owner / Marketing Executive:
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Greetings from PHILIPPINE FIESTA USA!
We invite your company to participate in the 12th Annual Philippine Fiesta in America! By far the longest-running and biggest indoor gathering of Filipinos on the east coast, it is a great opportunity to
connect with one of America’s largest and most sought-after consumer groups – the Filipino-Americans!
Celebrating its 12th year anniversary, the PHILIPPINE FIESTA will take place on August 14 & 15, 2010 at the Meadowlands Exposition Center (MEC) in Secaucus, New Jersey, USA, its regular venue for the past eleven years. This event has gathered one of the largest number of Filipino American visitors from the east coast averaging more than 10,000 a day, 65% of whom are earning over $50,000 per annum and 78% of whom are over the age of 30. These consumers live the American dream– own their homes, cars, and businesses, provide quality education for their children, as well as have the luxury to travel. The PHILIPPINE FIESTA is annually presented at MEC, only 20 minutes away from the hub of art and business in the region—New York City.
The PHILIPPINE FIESTA is a unique blend of trade exhibits and Filipino cultural/food festival which puts on display/sale products from the Philippines and the United States of America while showcasing the best of the Filipino culture and heritage. Exhibitors at the PHILIPPINE FIESTA make solid connections with the Filipino American consumers in the East Coast who comprise a sizable segment of a fast-growing and strong community of over 2.3 million people nationwide. This affluent market has an estimated $52 billion annual disposable income of over $52 billion and is the second largest Asian minority group based on the decennial census count in 2000 by the US Bureau of Census.
PHILIPPINE FIESTA proudly supports several organizations such as the Filipino American Youth Services, Inc., Gawad Kalinga, the Philippine American Educators and Surgeons (PAGES), the Association of Philippine Physicians of America, the Philippine Nurses Association of America and the charitable projects of various Filipino American organizations in the Eastern Seaboard region. For details, please see the attached pages which contain the event profile, available sponsorship packages, exhibitor and advertiser rates, as well as facts about the Filipino American market.
We look forward to your participation at the PHILIPPINE FIESTA 2010!
Thank you very much and best regards.
Sincerely yours,
Fernando M. Mendez |
Milagros B. Mendez |
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